Mobile Hwy Ads Brand Advertising Placement Program creates a marvelous strategic partnership between Mobile Hwy Advertising, Advertising Brand Marketers and the specific Trucking Fleets and Truck Stops. The program contractually enables Advertising Brands to expand its advertising on to American’s highways and cities with ongoing investment and gain the extraordinary benefits of the lowest CPM in the out of home space. Giving Brands access to traveling consumers and truckers with valuable Media Assets.

ABOUT US

We Provide A Cost-effective Nationwide Advertising Program Through Truck Stops, Truck Fleets & Truck Stop TV

TARGET CONSUMERS WITH OTT GEO FENCING

Associates all of a user’s devices with one address, thereby linking their smartphone, tablet, desktop, and OTT/CTV device. When a user is served an OTT/CTV ad, we then tracks conversions from any of the user’s devices.

A WHOLE NEW LEVEL OF GEO TARGETING

REACH TRUCKERS ONLINE AND OFFLINE

Truck Stop TV associates all of a user’s devices with one address, thereby linking their smartphone, tablet, desktop, and OTT/CTV device. When a user is served an OTT/CTV ad, Truck Stop TV then tracks conversions from any of the user’s devices.

Online conversions:

  • When the user visits the URL associated with the online conversion event on their browser within the designated attribution window, the conversion pixel fires.
  • The user is counted as an online conversion in Simpli.fi reporting.
  • Optimize to and report on Cost Per Action, including form-fills, leads, purchases, and more.

Offline conversions:

  • When Truck Stop TV detects the user’s mobile device at the physical location of a conversion zone within the designated attribution window, the user is counted as a geo-fence conversion.
  • Truck Stop TV Geo-Conversion reporting tracks incremental lift to physical foot traffic from targeted locations. Optimize to and report on Cost Per Visit.

DELIVERING OTT TO BRANDS TARGET AUDIENCE

Demographics

Home

Household Composition

Automotive

Truckers

Finance

Outdoor

Hobbies

TARGET TRUCKERS WITH A SPORTS CALENDAR

Promotions and Seasonal Product Sales, can help build retail sales or publicity with event specific promotions. The following calendar can help identify specific dates and times of the year which you can build a promotion.